Choose Your Path Into The Heart of the Story
You are not just buying access to another trial skills course.
You are stepping into a method — a way of seeing, feeling, and telling the story beneath the facts.
Discovering the Villain’s Story was created for plaintiff trial lawyers who know there is more to advocacy than evidence, argument, and technique. It is for lawyers who want to understand why the defendant made the harmful choices they made — and then tell that story with clarity, courage, and heart.
Because when we fail to answer the “why” question, the jury answers it for us.
And the story they create rarely favors our client.
This course gives you a repeatable framework for discovering the defendant’s story before the defense controls it. You will learn how to use Choice Analysis, Story Spine, Archetypes, and Shadow Work / Empathy to build a case narrative that is not only persuasive, but deeply human.
Now choose the access option that is right for you.
Option 1: Lifetime Access
$1297
One payment. Lifetime access. Every improvement included.
This is the best option if you know this work will become part of how you prepare cases, teach your team, and grow as a trial lawyer.
With lifetime access, you will receive full access to the course now — and continued access to future improvements, updates, refinements, and course additions as they are released.
As the course grows, your access grows with it.
Includes:
- Full access to Discovering the Villain’s Story
- All current course modules and lessons
- Lifetime access to the course materials
- Access to future updates and improvements
- Access to future add-ons included in the course
- A repeatable system you can return to with every case
- The ability to revisit the material whenever you need it
Best for lawyers who want to make this method part of their long-term practice.
Option 2: Monthly Access
$97/m
Six-month commitment. Then cancel anytime.
This option is for lawyers who want to begin the work now with a lower monthly payment.
You will receive access to the same core course materials as lifetime members while your membership is active. The first six months are a commitment, because this work takes time, practice, and repetition. After six months, you may continue month-to-month at $97 per month or cancel anytime.
Includes:
- Full access to Discovering the Villain’s Story while your membership is active
- All current course modules and lessons
- Access to course updates while actively subscribed
- A six-month guided commitment to work through the method
- Month-to-month flexibility after the initial commitment
- The same core teaching, frameworks, and exercises
Best for lawyers who want to begin now and stay flexible after six months.
What You’ll Learn Inside
Inside Discovering the Villain’s Story, we will walk through a practical, heart-centered method for building the defendant’s narrative.
You will learn how to answer the question every juror is silently asking:
Why did this happen?
- You will learn how to identify the harmful choices at the center of the case.
- You will learn how to show the options the defendant had.
- You will learn how to connect those choices to the consequences your client now lives with.
- You will learn how to use archetypes without arguing labels.
- You will learn how to understand the defendant deeply enough to tell the truth more powerfully.
- You will learn how to build a story that gives the jury clarity, not confusion.
This is not about hating the defendant.
It is not about demonizing another human being.
It is about having the courage to understand the person who caused harm — so we can reveal the truth of their choices with honesty, empathy, and power.
A Final Word From Anthony
I built this course because I believe trial lawyers are called to do sacred work.
We stand with people in some of the hardest moments of their lives. We carry their stories. We ask juries to see what happened, feel what matters, and choose justice.
That kind of work requires more than technique.
It requires heart.
If you are ready to discover the story beneath the facts, I would be honored to walk this path with you.
Let’s get to work.
With gratitude,
Anthony
